The #1 Reason Why Women Date Jerks (She’ll Never Admit It!)

why women date jerks

She Says She Wants a Nice Guy, But Here’s What She REALLY Means…

We have to address the “nice guy” thing.

Maybe you’ve been there:

You think you’re doing everything the “right” way. You’re complimenting her…

Praising everything she does…

And offering to help her with every little problem.

What’s so bad about that?

The “Nice Guy” Fallacy Most Men Never Escape…

Answer: Everything. Let me explain.

It’s easy to feel like you’re “bargaining” when you interact with a woman you want to sleep with.

You want to have sex with her…

But you think she just wants to talk and have someone to take her shopping. So you do what you assume she wants, hoping this “compromise” will eventually pay off…

And it never ever does.

Some guys even try to hide their intentions because they feel like such monsters: “She’s so nice – how can I pressure her to do me the favor of having sex with me?”

Here’s the truth: The nice guy starts with the wrong premise.

Nice guys think, “Sex is something I want from her, so I’ll be nice to get it.”

He’s starting with the gut feeling that he’s wrong. He wants something he shouldn’t — something she doesn’t want.

And believe it or not, this is a belief that starts as early as childhood.

Today, more American men than ever before are raised by single mothers — and they’re being taught to believe there’s something inherently “bad” about being a man.

They’re being raised to think that sex is something you have to politely ask a woman for, and it’s wrong to even want it.

Last week, I showed you why self-acceptance is the most attractive quality you can have — so you should start to see where this “nice guy” logic begins to break down. (After all, how can you accept yourself if you can’t even admit that wanting sex is OK?)

On top of that, a lot of my clients don’t like other men, and so their “nice guy” persona is an attempt to be a guy they’d want to be friends with.

Sure, women might want to be friends with a nice guy — but they don’t want to f— the good boy who gets a pat on his back and an A+.

And believe it or not, there’s an even bigger problem…

Nice Guys Are Liars!

“Nice guy” behavior is almost always dishonest.

Huh?

A nice guy is a pretender. He’s inherently pretending to be “nice” to get what he wants.

He’s being “nice” because deep down, he considers his thought selfish and aggressive.

When he’s talking to her about her day, he’s thinking “If she only knew how badly I want to stare at her t–s!”

He wants to seem obedient while defying or undermining her bossiness…

He wants to seem clean and safe while thinking all the naughty thoughts he wants…

He publicly shames strip clubs, but at home he’s got porn on his laptop.

He lives his life in hypocrisy.

Another lie the nice guy trots out is the “I can’t lie” lie.

My “nice guy” clients tell me that using my conversation techniques and dating strategies to keep women interested in them feels dishonest…

But in reality, dishonesty is how they play their version of the “game.” And they fail every time.

So how do you stop being nice and start getting the women you want?

Why She WANTS to See Your Dark Side…

If you’re a nice guy, I’m not going to call you a nasty liar and tell you to stop your evil ways — that won’t work.

So what does work?

The nice guy wins when he stops pretending.

Think about it:

Women are attracted to character and personality — so if you’re doing something “fake” with her, she’ll notice.

But if you show just a little bit of your dark side, she’ll appreciate your decision to open up to her, and it’s this kind of integrity that turns her on like THAT.

At the end of the day, women would rather learn something negative about you than watch you pretend you’re perfect. Perfect guys are just boring liars.

A mother might be willing to believe that her good little boy is really just a good boy without a wicked thought in his head….

But a woman doesn’t believe that about a grown man.

So if you put up that harmless, innocuous front, you’re killing any chance of attraction you had in the beginning.

For example, when you compliment a woman, you automatically leave out something you don’t like about her.

When you’re trying not to look at her boobs, you’re probably also avoiding her belly — that you find a bit unattractive.

If you think of your ideal woman — not the one from TV, but the one you smile at every day, whose boyfriend you insist is an idiot for not realizing how lucky he is — you probably focus on the things you like most…

But there are also some things you don’t like about her, right?

Maybe she’s too tall…

Or she talks too loud…

She’s a little judgmental…

Or her hair is too short…

Where am I going with all this?

The #1 Reason Why Women Date Jerks

When you’re with a woman you’re interested in, remember her flaws.

It sounds counterintuitive, I know! But if there are 8 things you want in a woman, and the woman you’re with only has 6 of them, focus on those final 2 things she’s missing.

This is the #1 reason why women date jerks: The jerks don’t pretend she’s perfect.

Women want to know what you like about them…

But they’re also insanely attracted to your awareness of what you don’t like.

Why?

Because if there’s something you don’t like, you present a challenge to her. And women just can’t say no to a good challenge.

So how do you communicate your awareness without coming off as a complete a–hole? After all, you can’t just tell her “I think you could lose 10 pounds” and expect her panties to drop.

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How to Adopt the “Jerk Persona” She Can’t Resist…

A lot of what you communicate to women has nothing to do with your words.

In fact, when you walk into a room, you send her a “message” with your clothes, your body language, and everything you don’t say.

So how do you send the right “message” to make her want you?

Just adopt something I like to call the “Jerk Persona.”

The “Jerk Persona” is all about standing a certain way, wearing certain clothes, and looking at her a certain way so you make her feel just a little bit insecure about where she stands with you — and it’ll drive her freakin’ wild (trust me).

To see why the “Jerk Persona” works and how you can start using it wherever you go, just click the link below:

My simple formula to adopt the “Jerk Persona” and attract the women you want FAST…

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